Collins Street Virtual Business Directory

Project Overview

The Collins Street Precinct Group (CSPG) was established in 1993 and represents the businesses, traders and members in Melbourne’s premier street including Little Collins Street and Flinders Lane.

With a mission to deliver value to these businesses who call Collins Street home, a Virtual Business Directory was commissioned to support the ever-evolving community and maximise business development and growth opportunities ensuring that the businesses are accessible 24/7 to people from anywhere at anytime.

This innovative digital platform builds, strengthens and drives the Collins Street brand, business community and visitor experiences, supporting the Development Program’s goal of increasing the economic prosperity within the City of Melbourne.


Collins Street Precinct Group


May 2021

What We Did

Double side 3D scan of Collins Street from Spring Street to Elizabeth Street with 46 businesses with branded listings, stitched into the Virtual Business Directory.